Pilgrims on the Amarnath Yatra can now report litter the way they would snap a photo of a view. Send a picture of waste from wherever you stand, and the cleanup follows.
That is the idea behind “Trayambakam,” a mobile application Jammu and Kashmir Lieutenant Governor Manoj Sinha singled out on Sunday at Baltal base camp. He was there to launch the “Shubham-Shivam” campaign of the Directorate of Rural Sanitation, which aims for a clean, sustainable, zero-landfill Shri Amarnath Ji Yatra. Sinha called the app “simple, intuitive, and useful” and said any pilgrim can use it to send a photo of litter and ensure immediate action.
Alongside the campaign, he unveiled a website, a pilgrimage anthem, a logo and a mascot. The logo shows Lord Shiva with 34 tridents arranged around him. The anthem is called “Swachhta Dharma Hamara.”
Plates, cups and tea
Two other schemes got his praise. The “Swaha” utensil bank hands out steel plates and cups against a small security deposit. The “Amarnath Seva Cafe” gives pilgrims tea and snacks in exchange for plastic they have collected. Sinha said the exchange is more than a transaction.
He also announced rules. Waste must be sorted four ways, single-use plastic is banned outright, and every langar and camp has to meet prescribed sanitation standards.
“The true backbone of this initiative is our incredible sanitation team,” Sinha said. “I am grateful for Karmyogi volunteers, whose relentless dedication will keep the base camp and both the tracks clean in the days ahead. They are the real heroes turning our zero-waste vision into reality.”
His message went to every pilgrim, every langar and every service provider: protecting ecology and natural resources is a sacred duty.
Officials at the launch included members of the Shrine Board and J&K police leadership, the Divisional Commissioner Kashmir, the Deputy Commissioner of Ganderbal and Anoo Malhotra, DG Rural Sanitation.
The same day, Sinha chaired a review meeting at Baltal covering evacuation plans, weather forecasting, holding areas, healthcare, drinking water and more. He told departments to add on-the-spot registration counters to cut waiting time for devotees.
Sources
- LG Manoj Sinha launches Shubham–Shivam Campaign for zero-waste Amarnath Yatra 2026
- LG launches Swachh Yatra IEC Campaign and Eco-Interventions for Amarnath Yatra – Daily Excelsior
- LG Sinha Reviews Yatra Readiness, Unveils Eco-Friendly Swachh Yatra Initiative
